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New: Beyond the Media Workshop
As the media continues to expand, the unintended result is that information overload increases and all of our outreach becomes less and less effective. It’s a new ball game! This highly successful 3-hour workshop uses and then moves past the basics of media relations, as participants learn to use the fundamentals of communication to develop non-traditional partnerships and projects. The workshop incorporates real-life problem solving and brainstorming sessions. Be prepared to roll up your sleeves and participate.

“Beyond The Media” was developed for the Middlesex Cultural & Heritage Commission whose director has graciously agreed to let us use her comments to offer it to a wider audience. Here is what she said:

Hi Jackie!
I just wanted to thank you again for creating such a
dynamic and exciting workshop for us! “Beyond the Media”
proved to be just that > a lesson in re-thinking our marketing
perspectives so that we can “dream up” new partnerships &
non-traditional collaborations. Our workshop evaluations
confirm this as well. Enclosed please find a list of other county
agencies for future possibilities – do not hesitate to use me as a
reference, if you’d like.

Thanks again, Bethany


Bethany Widrich, Arts Services Coordinator
Middlesex County Cultural and Heritage Commission
732.745.4489
bethany.widrich@co.middlesex.nj.us